**Analytics** in the sidebar shows how your profile and content are performing. Set a **Start Date** and **End Date** to change the range, and the **Updated at** stamp tells you how current the figures are.

## The metrics

**Profile Views** — how many times your profile page has been opened. Available on every plan.

**Mix Plays** — how many times someone pressed play on one of your mixes. Available on **Pro** and **Platinum**.

**Post Likes** — likes on your posts. Available on **Pro** and **Platinum**.

## Reading them together

Each number on its own says little. The relationships between them are where the useful information is.

**Views are low.** The problem is upstream of your profile — you aren't appearing in searches. Check your **Service Areas** first, then your **Occasions** and **Genres**. These are inclusion filters, so a gap removes you from results entirely rather than ranking you lower. See [Primary Location and Service Areas](/hc/djs/articles/1786047499-adding-service-areas-and-travel-policies).

**Views are healthy but nobody plays a mix.** Your search card is working and your profile isn't. Look at your cover image, bio, and rate — that's what someone reads before deciding to listen.

**Plays are healthy but no requests.** People like the sound and something else is stopping them. Usually the rate, an empty policies section, or no reviews yet.

**Everything looks fine but bookings don't convert.** The issue is after the request — how fast you respond and how clear your proposals are. See [Building a Proposal: The Five Steps](/hc/djs/articles/1786047500-crafting-a-winning-proposal).

## Comparing ranges

Seasonality is real in this business. Comparing December to August tells you about the calendar, not about your profile. Compare a month against the same month last year, or against the weeks either side of a change you made.

## What isn't here

There's no per-mix breakdown or per-search reporting. Analytics tells you the shape of your traffic, not who each visitor was.